‘drupa 2012 follows two important guidelines. It is the "drupa of successful business models" as well as the "drupa of integrated technologies"--drupa 2012 president addresses world’s trade media

‘Mr. Dornscheidt's statements clearly illustrate that drupa is perceived and used in a consolidation phase as an important source for ideas and a platform to exchange solutions. The drupa committee, together with Messe Düsseldorf, view this as our responsibility in creating the event programme. As the world's leading trade fair for the print media industry, drupa is not exclusively a presentation of technical innovations. It provides - and this is very important to me - possible answers to the changing demands of the market.

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