paid off handsomely. But the year ahead will be all about making the site the preferred destination for professional content, a transition that could make Wall Street's darling even more bewitching.
The professional network
today reported earnings that blew the Street's socks off, so to speak.
LinkedIn's stock is trading up close to 10 percent on the after-hours
market because the company floored
everyone with fourth-quarter adjusted earnings per share of 35 cents,
revenue of $303.6 million, and net income of $11.5 million.
in a call with investors and analysts, CEO Jeff Weiner upped the
company's long-term sex appeal with this statement: "One of the things
that we're increasingly focused on in 2013 is going to be the
opportunity to support content marketing."
Wait, what? What's sexy about content marketing, you ask? Money -- and potentially lots of it.
Read on here.....http://wtr.mn/VJbO5q