Wednesday, May 16, 2012

What’s the right price for ebooks? It’s probably not 99 cents. From @cjr

Author Chuck Windig, GigaOm’s Mathew Ingram, and TechDirt’s Mike Masnick all took on the question of ebook pricing recently, arguing that production costs (you know, minor details like advances, editors, etc.) don’t or shouldn’t factor into the end price.

Ingram writes that “It doesn’t matter what e-books cost to make,” and Masnick follows with “Nobody Cares About the Fixed Costs Of Your Book.”

But nobody cares about the fixed cost of your car, either. And yet, it matters, in theory as well as in practice.

Interesting read here....

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