The drupa app helps you plan your visit to the fair, providing
comprehensive information on print and media in Düsseldorf. The perfect
iPhone and iPad integration thanks to offline search, GoogleMaps
connection and an interactive map of the exhibition centre allow you to
prepare your visit to the fair perfectly. „your link to print“ is the
motto of the communication campaign for drupa 2012. Augmented Reality
(AR) is a key aspect here. This is the clever crosslinking of print,
Internet and mobile applications. Find more information on
www.drupa.de/ar
http://wtr.mn/xMtQHb
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